An article piqued my interest this morning:
I don’t even have an Apple M1 device, nor do I have a Dropbox account, yet I can see how dumb this decision is. Major platform updates? You support it, especially if you have paying customers on it. Simple as that.
I’m beginning to wonder how relevant Dropbox is in this new era of cloud computing, where everyone has an online storage sync option. Their primary competitors, Apple’s iCloud, Google’s GSuite/Google Docs, and Microsoft’s OneDrive all have additional functionality of office suite apps that integrate directly with it, are easy to load on new machines and have near system level support. It’s a hard position to find yourself in.
Last time I used Dropbox, it was pretty decent at working consistently, cross platform, and decently fast without chewing up resources like some of their lesser competition. Still, they haven’t really found themselves a good niche. They were content, for many years, of being the only viable game in town, and focusing only on storage. Now, they’re fighting to survive.
I can’t imagine they’re going anywhere anytime soon, but these sorts of comments that the media picks up on, are usually signs of internal turmoil or failure to thrive in a new environment. Who knows? We’ll all be watching.
Update: I just learned that Dropbox had switched to an Electron-based app. Like 1Password before them, it seems like this is a common death knell for companies. They switch from their optimized, but expensive to support stack, to something lazier with electron and then just try and get subscribers to keep them afloat.